How to sell handcrafted items on Amazon? + 5 tips for handmade business

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The world’s No. 1 retailer launched the Amazon Handmade in 2015. We will provide you with screens from the Amazon website to find out more about the conditions of working on Amazon Handmade. First, let’s get acquainted with Amazon Handmade terms. Who can enroll in the program? Here are types of artisans and artisan groups […]

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The world’s No. 1 retailer launched the Amazon Handmade in 2015.

We will provide you with screens from the Amazon website to find out more about the conditions of working on Amazon Handmade.

First, let’s get acquainted with Amazon Handmade terms.

Who can enroll in the program?

Here are types of artisans and artisan groups who can apply for authorization to sell on Amazon Handmade:

GTIN exemptions for artisans

By the way, we’ve already told you about the Global Trade Item Numbers (GTINs) required to list all your products and noted that sellers of handcrafted products may apply for the GTIN exemptions.

What categories are available for Amazon Handmade users? 

And what about fees?

Amazon will deduct a 15% referral fee for every sale. 

Here are some tips on how to start your handmade business

Check the demand 

Determine the demand for products you intend to sell. Make sure that people will be interested in your product to understand how many items you should produce to start your business.

Create a business plan

Write a business plan and set the first expenses to have a solid ground. Remember: depending on what you are going to sell you may need some equipment. So you should take into account these spendings as well.

Monitor your competitors

Check competitors’ goods, prices and reviews to learn more about the demand rate as well as to improve the quality of your products before launching your own business.

Think through the different marketing solutions

One of the main tasks of advertising is to convey information to the consumer and to introduce him to the quality and benefits of your goods. If you are running a business alone and do not have a team, all advertising and marketing burdens will be in your hands: You can either handle them alone, using Amazon ads solutions or contact us 🙂

Consider carefully all your moves

Selling handmade items is a very responsible business. Handmade goods are original, exclusive and unique. And as you are the manufacturer of the item, you will be the only person to blame for any defects or shortcomings. Make sure to always be in contact with your customers and carefully lead the manufacturing process, modifying all the nuances.

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