Amazon is a great place to start your e-commerce business – especially when choosing the best selling products and categories on Amazon in 2022. But the products you sell determine your level of success. Therefore, choosing a category of goods wisely is an important part of your business. With the possibility of international expansion and low marketing costs, sellers have access to the huge customer base that Amazon has to offer.
And yes, with the plethora of options for sellers, deciding which products they want to sell can be a little overwhelming. Selling on Amazon offers many benefits for sellers, such as the ability to increase sales compared to other channels.
One way to choose the right products is to do your research on the niches or categories of popular and top-selling products on Amazon that can bring you the most profit.
Top 10 selling products and categories on Amazon in 2022
Which products sell best on Amazon?
Amazon has a dedicated bestseller section that can be found on their website that is updated every hour. It contains all frequently bought products that are trending as well as their ranking in each department, so you can choose the most appropriate best selling products to sell.
It’s important to keep a close eye on this category of products because sometimes a product you’ve been eyeing for sale may be replaced by something else that has grown in popularity. This refers to “trending” or seasonal items that only become popular around the holidays.
At the same time, some of them constantly occupy their positions in this list, for example, books, games and electronics. You can always consider these products after understanding their demand and profitability because they pave the way for the best things to sell on Amazon.
BSR also means that each product is assigned a score indicating where and how it ranks not only in individual categories but also in their respective subcategories. There are two ratings: the first indicates the product’s rating in the main category it belongs to. The second type of ranking indicates how the product is ranked in the subsequent subcategory.
Finding the best products to sell on Amazon
A best-selling product is not the only element to consider when making a decision. You should have a good enough idea of product shipping costs, Amazon FBA fees, durability, and product weight to make sure it can be shipped easily.
Products ranging from $10 to $50, or a maximum of $100, would be the ideal price range for the products you want to sell. Also, take the competition into account and try to find an Amazon niche where there is less competition so that your products can stand out too.
Product Best Seller Rating (BSR) is an important metric. Why? Let’s say you have decided on what products you want to sell. You can then check if similar products are at the top of the Amazon BSR list. This will show you the potential of your products to attract buyers of top selling products on Amazon that are already in the rankings.
You can also use the SellerApp Chrome extension to determine the average BSR and sellability in a particular category. A category opportunity score will give you information on whether it has good potential to explore in terms of competition, revenue potential, and more.
Some of the top selling items on Amazon:
- Home Entertainment
- Crockery and cutlery
- Laptops
- Home office furniture
- Fitness equipment and clothing
- Fashion clothes
Top selling categories on Amazon
Now let’s move on to the top selling items on Amazon. In the top selling products section, drill down into product subcategories to get more information. There are several main categories such as books, clothing, home and kitchen that customers prefer regardless of the season. In addition, some other products may have seasonal demand, but have a good position in the list.
1. Gift cards
Amazon gift cards are very popular! With the wide range of products that Amazon offers, everyone is spoiled for choice and that is what makes these cards very popular all year round.
2. Electronics
This is always an exciting category to explore as new products are constantly being added. Advances in technology are leading to the introduction of innovative electronic products that people are always looking for. Several private labels are Amazon in this category, they perform very well and can be high demand products.
Popular products in this category
- Voice control electronics for the home
- Wireless speakers
- Multiplug
- Pills
- Monitors
3. Camera and photography
Cameras, along with photographic equipment and other paraphernalia, are a category in which there is room for new seller potential. It includes a wide range of products that is not dominated by only certain brands..
Popular products in this category:
- Home security cameras
- Binoculars
- Telescope
- Baby monitor
- Portable lighting
- Camera stands
4. Videogames
This category is for video game lovers, from kids to teens and adults. There is always a good, growing demand for this category because it uses the most exciting technology for entertainment purposes. There are subcategories to distinguish between different kinds of gaming platforms such as Nintendo, PlayStation, Wii, Mac games, PC games, etc.
Popular products in this category:
- Gift cards for Playstation, XBOX, Nintendo
- Gaming headset
- Game controller
- Gaming mouse and control panel
- Batteries for controllers
5. Books
Technological advances have been great, but books will always hold a special place in our hearts. The process of reading a physical book is pure joy and surpasses the experience that any technology can provide. The way books look these days makes them one of the best-selling items on Amazon.
This is a good niche to explore due to the ease with which you can sell books compared to some other products that have a more complicated selling process. There is also diversity in the different genres of books that authors write: fantasy, detective stories, novels, contemporary books, science fiction, dystopia, etc.
To be continued!
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