Is your business too narrow? There is a whole world of opportunity overseas with the Amazon FBA in Australia. Let’s speak about it!
In the meantime, two years ago, Amazon hit the mark again by expanding its e-commerce empire to the country where time began: Australia.
In 2018, Australians spent a total of $20.3 billion on online shopping and it is predicted that by 2021 the market value of e-commerce in Australia will be $25.2 billion. Having said that, we are thinking about exploring the possibility of selling on the world’s largest platform ecommerce. worth the risk.
Moreover, last August 2019, Amazon Australia received 17.94 million visitors. This number can help you imagine the amount of traffic and hopefully the conversion rates you’ll get if you use the right marketing strategy.
Why expand to Australia is crucial for your Amazon business?
- First, grow with Amazon in Australia
Start selling on Amazon in Australia to reach millions of new customers. Accordingly, in 2019, hundreds of sellers in Australia surpassed $100k in annual revenue, and that figure continues to rise today.
- Second, diversify your income stream
Grow your Amazon business by diversifying your sales by becoming a reseller partner in Australia. Over 30 categories are open for sale on Amazon Australia.
- Third, use Amazon tools to make your business expansion easy
Amazon will help you with international logistics and shipping to Australian customers with FBA.
Amazon FBA in Australia: How to start selling in Australia?
As in the US, you can register for a Seller Central account in Australia. Amazon tools and services make it easy to expand your business internationally, so if you’re interested in moving forward, follow these steps to start selling on Amazon in Australia.
Step 1: Decide what to sell
Make sure you comply with all laws and product standards in Australia. Review the restricted products and category requirements required to sell your products in Australia. Third party service providers can also help with issues such as compliance, international shipping, and taxes.
Step 2: Sign up and create Amazon seller account
Find out what you need to register for a Seller Central account in Australia. Once registered, you will need to complete a merchant identity check, complete a tax form, and designate a deposit method using a bank location in Australia.
At last, use Build International Listings to sync your US listings with Australia, or start adding products in Australia by finding existing listings or creating new listings.
Step 3: Submit and execute
Still, Amazon has a network of top international shipping and logistics experts. And they offer special discounts for Amazon sellers who are expanding their business in Australia.
Most Amazon sellers choose Fulfillment by Amazon (FBA) when they want to increase sales without necessarily investing more in logistics.
Step 4: Manage your business
First, to manage your business in Australia, let’s understand the Goods and Services Tax (GST), set your prices and get paid in your local currency using currency conversion services like Hyperwallet.
For example, use Amazon tools like:
- Global Sales Summary
- Sponsored Product
- Lightning Deals
It will help you to grow your business in Australia!
What products can you sell in Australia?
Sellers can list their US listing in Australia. With the Amazon Build International Listings (BIL) tool, you can easily add US listings across Australia and set pricing rules. However, you need to ensure that you have the appropriate distribution rights and that your products comply with local Australian regulations. For example, a US plug will not work in Australia.
If you are planning to use Fulfillment by Amazon (FBA) for fulfillment in Australia, you can start with a “wide and thin” approach. Start with the full catalog but only a few items on ASIN to see what’s on sale. Then, once you’ve identified your top selling products, you can send big top-ups.
Do you need an Australian commercial organization or a bank account?
No. Yet, you may continue to use your legal entity in the United States.
Also, the bank must be located in Australia, so you will not be able to use your bank account in the United States.
Amazon FBA in Australia: How do I ship my products to Australia, including Australian fulfillment centers?
Using FBA in Australia is a similar process when your goods are in Amazon’s warehouses, but shipping goods to these warehouses in Australia has some unique differences from the US process. Amazon’s network of service providers has a list of third-party vendors that other Amazon vendors have used to deliver their inventory to Australia.
On the one hand, whichever method you choose, delivery to Australia requires certain requirements. The two most important of these are the registration of a registered importer (IOR) and the use of a delivery charge (DDP). They are largely related to those responsible for paying duties such as import duties and taxes.
Registered importer: IOR or customs broker required for sale in Australia. The IOR or customs broker is the person responsible for paying import duties and taxes, ensuring that your imports comply with local laws and regulations. Neither Amazon nor its execution centers can act as IORs to supply FBA.
How much is shipping to Australia?
Shipping costs, duties and customs charges may vary depending on the size, weight and contents of the shipment. Amazon has a number of suppliers for Australian FBA and self-supported shipping who can help with freight prices. There is no program of the desired operator yet.
Finally, for self-fulfillment, most international carriers such as DHL, FedEx, and UPS can facilitate shipping, duties, and customs. Meanwhile, please remember to ask for DDP (Delivered Duties Paid) shipping rates.
0