Amazon currently has over 16 marketplaces! And if you want to expand your business, then we have something very interesting for you in this piece. With the Amazon Global Selling program, you can sell your products to any of the Amazon marketplaces in the Americas, Asia Pacific, the Middle East, and Europe.
What is the Amazon Global Selling Program?
If you are already selling on Amazon, follow the link sell globally dashboard to register and start selling on another marketplace.
If you are new to selling on Amazon, then first you need to register an account with Seller Central in the country in which you want to start selling.
Here is a full list of all Amazon markets:
- Europe (Germany, United Kingdom, France, Italy, Spain, Netherlands)
- Japan
- Australia
- Singapore
- India
- Middle East
- Turkey
- North America (United States, Canada, and Mexico)
- Brazil
The best Amazon markets to start business on
- European market – Germany, Great Britain, France, Italy, Spain and the Netherlands.
With just one account, you can attract customers from 28 different countries shopping in European Amazon stores.
- Asia Pacific – Japan and Australia
Become part of the world’s third largest economy by selling in Japan, or benefit from a growing customer base by selling in Australia.
- Middle East – Turkey, Singapore and Brazil
- Be among the first to expand into emerging Amazon markets such as the Middle East, Singapore, Turkey, and Brazil.
Benefits of selling globally on Amazon
And now let’s talk about the important thing.
- Boost international sales
Amazon has over 150 million Prime customers worldwide and over 300 million active customer accounts worldwide. With Amazon Global Selling, you can take advantage of Amazon’s scale by leveraging the company’s state-of-the-art international logistics capabilities.
- Grow and diversify your sales
Reduce periods of low sales by taking advantage of peak seasons in other countries.
- Enter the global market
By creating a global sales account, you can link your accounts across multiple regions, manage marketplace offers with the Build International Listings tool, ship internationally, and customize your sales plan.
By the way, Build International Listings (BIL) helps you sell worldwide by adding offers and synchronizing prices across multiple marketplaces. BIL allows you to quickly add numerous offers to additional marketplaces.
Then, based on the rules you set, the BIL manages the quotations on the marketplaces for you using automatic updates (we will talk about BIL in more detail below).
What is Build International Listings on Amazon Global Selling?
Build International Listings has the following automated tasks:
- Creates offers from the source market to the target market where the same ASIN already exists in both markets.
- Synchronizes bid prices on target marketplaces based on the price you set on the source marketplace and your pricing rules.
- Adjusts prices periodically to reflect fluctuations in currency conversions in target marketplaces. The frequency of these updates can vary from daily to weekly. These updates will not show changes less than 1%.
- Adds or removes offers on target marketplaces when you make changes to the corresponding ASINs on the source marketplace.
- Tries to translate and create product pages for the target market.
What to sell with Amazon Global Selling?
When you register to sell on one of Amazon’s marketplaces, you gain access to customers who know and trust Amazon.
By expanding your business to one or more Amazon marketplaces, you can benefit from the Amazon brand without incurring the upfront costs of creating a recognizable company name yourself in a new sales environment.
- Product recommendations
First, when you choose an Amazon marketplace to sell, you need to understand if your product is suitable for the target country. First of all, make sure you comply with all laws in every country.
Second, product standards vary from country to country. For example, digital devices operating from 110-220 V and using two-pin electrical chargers may not be suitable for the UK market, but may be suitable for Japan.
- Language support recommendations
As you prepare to enter the new Amazon marketplace, the first thing you need to understand is if your business can operate in the local language.
Knowledge of the local market language is necessary to provide customer support on a specific marketplace. Moreover, it is also useful for doing research in a specific country and understanding how to best position your products.
Finally, you may need to change your products or move marketing materials, copies, or packaging to better meet the needs of your new customers. Without local language support, it will be more difficult for you to stay competitive with local Amazon sellers.
Here we are!
Amazon provides sellers with a variety of tools and services that simplify all aspects of international sales. Thus, The main thing is to use it all!
Yours, Amaz.Markets.
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